The nature of being a voluntary member of a society,
any society including the now known human society on Earth,
is to freely choose to give priority to the common good.
Whenever two people come together...
they have two choices: to compete or cooperate. If they choose to compete, they are in a constant state of conflict. If they choose to cooperate, they have chosen to give priority to the common good of the two of them as if two parts of a whole. When many people do this, we call it a "society." Therefore, it makes no difference if the society is structured as a kingship, dictatorship, communist state, or democracy. All within them have agreed to give priority to the common good. To give priority to anything else is leaving the society and be in competition with it.
Throughout history the former has been described as "moral behavior": "freely choosing to give priority to the common good."
The common good movement is a call to all to self-consciously choose to give priority to the common good, whatever you determine it to be, and second priority to profit or mission.
As more and more of us do this we will end up in a conversation about what is the common good for our time and mutually embrace it. What we believe as societies to be the common good is not static. It is constantly maturing. Therefore the conversation also needs to be continuous.
It is also a call to as much as possible solve our social, political, economic, and environmental challenges in the private sector, by executing cooperative actions beyond the demands of governments. At anytime, we are all free to join or leave participation in private for-profit and non-profit organizations. Therefore they honor and build on individual freedom. At the same time those that give priority to the common good are building a society that is moral as the result of free choice by individuals and organizations.
Moral behavior cannot be legislated.
It is not possible to pass and police a law that obligates all "to freely choose each moment to give priority to the common good." This can only be the free choice of each individual. Laws can only serve as a defense against behaviors that do significant harm to others and us all. They cannot have our offense in each particular situation be to give priority to what we each judge to be the best unique act for the common good.
Therefore, common good capitalism will be the result of two actions:
- freely chosen unilateral actions by individuals and organizations, and
- agreements among competitors that give priority to the common good.
Please consider joining this movement! Membership is free for individuals and there is only a freely chosen annual contribution for organizations.